About Banafsij

Banafsij was established as a 100% Egyptian brand in February 2020 to offer modest, elegant, feminine, luxurious, and contemporary designs with comfort and lightness for hijab-wearers. Named after an Arabic flower, reflecting a unique Arab identity, our goal is to provide an exceptional shopping experience with outstanding customer service, product quality, and after-sales care.

Our Story

During her studies at the Faculty of Engineering, Ain Shams University, and after facing a severe illness and high levels of depression, Ayman Allah transformed her childhood hobby—designing dresses for dolls every Eid and summer—with a drive born from the difficulty of finding suitable hijab-friendly clothing in terms of length and width. She aimed to create modest, practical, elegant, and sophisticated clothing, moving away from unrefined trends like ripped jeans and body-hugging fabrics.

Thus, Banafseg began as a 100% Egyptian clothing brand from its very inception. We have grown step by step with you into a full team. Named after an Arabic flower, we innovate, create, and enrich the fashion industry with love, passion, richness, skill, modesty, and modern designs.

How We Innovate

Our identity and creativity are deeply rooted in our heritage, distinct from Western names, spirits, and tastes. The essence of hijab lies in the East and the Arab world, with eloquent Arabic and elegant, luxurious Arab attire that values simplicity and authenticity through traditional, Andalusian, and Ottoman patterns. We connect a rich history of Arab elegance and uniqueness with the present and future, continually working and developing to offer a wardrobe that aligns with your values and hijab style. Banafseg—like the strength and charm of the flower—leaves a mark on your day, whether at work, an outing, a family event, or a significant celebration.

With love, Ayman